At Rafid, we are pleased to have achieved remarkable success in the “Adventure Safely” campaign that aimed to increase awareness and ensure the safety of amateurs and desert-driving enthusiasts. More than a thousand desert-driving enthusiasts participated in the campaign. On this moment of achievement, our CEO, Salim Saeed Al Midfa, expressed his gratitude and stated, “We at Rafid are continually looking to organise campaigns which contribute to preserving the safety of the public and individuals, whilst raising traffic awareness in general.”